Company: Executive Leadership


Profile | Terena Campagna

Terena Campagna, President of AboutFace™ Corp., leads the company's Customer Experience Consulting Division. Drawing upon her extensive expertise in organizational development and customer experience planning, Ms. Campagna helps clients understand their existing competitive climate and place the customer at the center of every key business decision. By developing customer-centric strategies, AboutFaceTM clients differentiate themselves from the competition and increase customer loyalty. Ultimately, customer and employee retention translates into predictable increases in profit and growth.

"Many executives are amazed when they look at their business through the eyes of the customer; it can be quite surprising to see how good business decisions' can lead to wide-spread customer defection." says Ms. Campagna. "Gaining that customer-oriented perspective can truly revolutionize a company. AboutFace™ has extensive capabilities and expertise to help clients create a customer strategy. It is my role to help expose more organizations to what we do here and how it can change the game for businesses."

Ms. Campagna is the architect of Advanced Customer Experience Strategy (ACES) and the A-Player Path consultancy series. Prior to being promoted to President, she was the Chief Learning Officer at AboutFace™. For over a decade, she has specialized in the creation of enterprise-wide development initiatives, and set new standards for departments striving to become world-class learning organizations.

In addition to building and implementing talent management solutions, Ms. Campagna's team has been recognized for outstanding performance consulting in the areas of evaluation design and management coaching. "There is one key expectation on my team. All players must be creatively involved in the process and open to feedback from all sources, especially the clients."

Leadership
Ms. Campagna's leadership style is all about passion, commitment, and continuous learning. Ms. Campagna completed an M.A. in Training & Development from Roosevelt University (Chicago, Ill.), where she earned the University's "2007 Master's Award." She is a graduate of the University of Georgia's Executive Leadership Program and has served on the KSU Communication Advisory Council for three years. Ms. Campagna is sought after as an advisor to Board governance and consensus building.

Connect with Terena

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