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AboutFace™ uses the frontline measurement tool secret or mystery shopping to help companies and teams reach their full potential.  Our secret shopper programs effectively allow clients to hold a mirror up to their business, urging them to look inward and discover all that is good and not so good about how they operate.  Second, our services equip our clients with the tools, guidance and support to help them capitalize on their organization's strengths and minimize or eliminate their weaknesses.